Retail
Market and site selection for retail expansion
Retail-industry professionals around the world use customer and operational intelligence for strategic real estate planning, new market expansion, franchise development, and marketing applications. They rely on predictive analytics technology developed by Pitney Bowes Software to select sites and markets for expansion.
Our flexible solutions power decision-making across the enterprise, integrating location into existing Business Intelligence applications or through web services deployments. These advanced modelling solutions represent over 40 years of market research for the worlds leading retailers and restaurants, distilled into powerful yet easy to use software, rich data and consulting services that contribute to our clients’ success.
Powerful Tools For Strategic Retail Decisions:
Determine optimal sites for store locations
- Target the best markets for growth
- Identify, analyse and rank sites for expansion
- Optimise ROI on site location decisions
- Create a strategic blueprint for expansion
Analye markets with custom modeling solutions
- Integrate customer data, demographics and competitive data
- Analyse store performance and trade area demographics
- Create detailed, site-specific sales forecasts
- Identify, target and reach your best customers
Maximise market share and per-unit performance
- Improve underperforming locations
- Mitigate cannibalisation between stores