Enterprise Address Management for Operational Intelligence
It has never cost so much to have a bad address. First, the hard costs: postage, printing, paper, processing. Then there is the “impact” cost: a statement that doesn’t reach the account holder, a targeted offer that misses its mark, or a profitable customer lost because he moved. The reality is that a bad address costs your company relationships. It chips away at your brand equity, and creates opportunity for your competition.
Until now, there was little you could do about the bad address problem, except work through an expensive and time-consuming manual updating process. But now there’s a way to close the loop – an automated process for perpetual customer data updates.
Pitney Bowes Software software reads and interprets address changes - undeliverable addresses, change of address, or incomplete addresses are flagged and sent to the owner of the customer data, to take action without missing an opportunity.
PB Software's Powerful Address Management Engine Can Help:
- Enhance mailing efficiency with automated processing of undeliverable mail, change of addresses or incomplete customer information
- Preserve postage discounts by meeting postal service requirements – stay in communication with their customers and save money
- Ensure industry regulatory compliance with recommended courses of action for postal service regulations
- Keep address owners informed of customer data issues through timely report capabilities.
- Identify potential upsell opportunities when an address change signals a life-changing event, and an opportunity to expose existing customers to new products or services
For more about Pitney Bowes Software solutions for operational intelligence contact us today to discuss your needs.