Householding
Understand customers and reduce mailing costs by combining names at a shared address.
To improve customer communications and reduce mailing operations costs, organisations need to maintain a single view of their customers – often that means creating a view based on a mailing address. Householding is the process of combining names of related people who share a common address. Besides helping a company understand its customers, householding can reduce mailing and advertising costs and enhance customer relationships.
Industry-leading Data Quality and Data Integration solutions from Pitney Bowes Software help you integrate customer data, match records and eliminate duplicates, to increase the value of your customer relationships. Built on a service oriented architecture, our data quality solutions allow users to:
- Gain a single, integrated view of customers, as well as the products and services they utilise.
- Match, consolidate and standardise duplicate records via manual or automatic modes of operation.
- Verify and correct address data for more than 220 countries worldwide.
- Eliminate returned mail and increase cross sell with reliable and information.
Learn more about the PB Software solutions for Data Quality & Enrichment, including the Spectrum Technology Platform, and the industry’s most comprehensive library of Data sets, or contact us today to discuss your needs.
Reap the Benefits Of Rich, More Accurate Customer Data
Capitalise on a more accurate view of your customers – and integrate that intelligence into your business operations. The Spectrum Technology Platform provides a powerful orchestration environment to manage customer information in real-time, from all customer touch points. With a modular design and efficient batch maintenance capabilities, the Spectrum Technology Platform offers unmatched flexibility to meet current needs and future requirements.
Add Powerful Functionality With Flexible Spectrum Technology Platform Modules
The Spectrum Technology Platform combines leading-edge data quality functions in a single dataflow environment, with optional modules for enhanced data integration and transformation. Featuring sophisticated parsing, standardisation, data matching algorithms, geocoding, tax assignment and advanced address validation tools, these modules work together seamlessly with the Spectrum Technology Platform so you can unify account data, eliminate redundancies, link members of the same household, and expand your customer knowledge.