Solutions

Connect With My Customers

Make more profitable business decisions

Understanding your customer is essential to effective communication, efficient transactions and establishing a lasting relationship. Now you can leverage customer data and industry-leading solutions to gain insights and connect with customers like never before.

Use Customer Data to Improve Communications

  • Create customer profiles to analyse the lifestyles and spending habits of your best prospects
  • Streamline communications to reduce costs and meet customer expectations
  • Improve address accuracy and reduce mail costs
  • Trace remittance mailings to improve cash flow

With powerful Data Management, Customer Communications and Mail Efficiency solutions from Pitney Bowes Business Insight, you can gain a clearer view of your customers – to make faster, more accurate and cost-effective business decisions.

Explore PBBI Solutions To Connect With Your Customers:

Target Marketing Applications for Connecting with Customers

Reach your customers with the right message - maximise marketing efforts with Pitney Bowes Business Insight's Target Marketing solutions to assess market penetration and increase ROI.

Automated Address Management for Connecting With Customers

Bad addresses cost your company more than postage, printing and processing. Bad addresses also cost your company relationships. Close the loop with an automated process for perpetual customer data updates, Aura from Pitney Bowes Business Insight reads and interprets address changes to save time, money and customers.

Customer Profiling

Understanding your customers and how to find more people like them is key to sustainable growth.

Demographic Analysis & Trending

Gain a clearer view of your customers – make faster, more accurate and cost-effective business decisions. From planning key strategic marketing initiatives, to identifying your most profitable customers, Pitney Bowes Business Insight demographic data helps you target your marketing strategies for business success.

Effective Multi-Channel Communications

Companies that modify processes and communications to cater to customer expectations will emerge as market leaders. Customer Communications Management solutions from Pitney Bowes Business Insight allow businesses to easily create and centrally manage effective, personalised communications, delivered to your customer’s preferred channel - print, fax, Web, e-Mail and SMS.

Mergers & Acquisitions Activity

Clearly, mergers and acquisitions impact many aspects of your business - challenges of merging customer data, integrating communications and optimising networks to deliver the best return on your M&A investment. Pitney Bowes Business Insight provides a comprehensive solution with industry-leading products for market research, predictive analytics, data integration, customer communication management and mailing efficiency, to add value in multiple departments and across the enterprise.

Master Data Management

In today’s business environment, mergers and acquisitions, data sharing, and global market presence are commonplace, companies must implement an enterprise-wide Master Data Management (MDM) solution. MDM ensures the operational contiguity of data – the ability to understand the transactional context between a corporation and its customers. With best in class data quality solutions that support any Master Data Management activity, PBBI products deliver the most complete view available of enterprise data.

Online Mapping

Enable on-demand access to location intelligence. The Pitney Bowes Business Insight Online Mapping solutions solve real business problems with configurable applications and web portals that put location-based data at the fingertips of your employees and customers.

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