Enterprise Address Management
It has never cost so much to have a bad address. First, the hard costs: postage, printing, paper, processing. Then there is the “impact” cost: a statement that doesn’t reach the account holder, a targeted offer that misses its mark, or a profitable customer lost because he moved. The reality is that a bad address costs your company relationships. It chips away at your brand equity, and creates opportunity for your competition.
Until now, there was little you could do about the bad address problem, except work through an expensive and time-consuming manual updating process. But now there are products to close the loop on customer address changes, including data quality and address change software products from Pitney Bowes Business Insight.
PBBI’s Enterprise Address Management Products Can Help:
- Enhance mailing efficiency with automated processing of undeliverable mail, change of addresses or incomplete customer information.
- Stay in communication with their customers and save money.
- Ensure industry regulatory compliance with recommended courses of action for postal service regulations and requirements.
- Keep address owners informed of customer data issues through timely report capabilities. Time saved is money saved.
- Identify potential upsell opportunities when an address change signals a life-changing event, and an opportunity to expose existing customers to new products or services.