Portrait Customer Interaction Suite
Every customer contact is an opportunity to strengthen relationships and grow revenues — but only if you have the ability to engage customers in the most efficient manner. In July 2010, Pitney Bowes Business Insight acquired Portrait Software and now our customers can leverage one of the most advanced customer contact platforms in the industry.
The Portrait Customer Interaction Suite enables B2C organizations to focus on enhancing customer value by providing the capability to understand and interact with each of their customers as if they were the only one. By building greater customer understanding organizations can anticipate and predict customer needs, identify & decide on the most relevant offers, interact with customers through their channel of choice, fulfil customer requirements, and delight on customer expectations.
With the addition of the Portrait Customer Interaction Suite to our broad range of Data Quality and Customer Communication Management solutions, companies can now retain customers, cross-sell, up-sell and increase customer loyalty more effectively than ever before. Specific solutions include:
- Portrait Dialogue makes it easy to engage existing customers in meaningful conversations. This campaign management system converts disparate customer interactions into a connected, automated two-way dialogue resulting in reduced internal workload, increased relevance, timeliness and engagement.
- Portrait Customer Analytics is a powerful, easy-to-use, predictive analytics solution that enhances your existing marketing and analytic environments by adding powerful 3D data visualization and automated modeling. Now you can uncover important data relationships, boost modeling accuracy and deliver propensity scores at the push of a button.
- Portrait Uplift Optimizer goes beyond traditional analytic segmentation and helps focus your marketing efforts only on those customers who will react positively to your message. By separating out those who would buy anyway, never buy or react negatively to your offer, you can increase ROI, improve retention and achieve more with your cross-sell campaigns.
- Portrait Interaction Optimizer sits behind existing systems, such as contact centers and web site and provides the most targeted sales or service offer, for individual customers, at the specific moment of interaction. Converting inbound interactions into revenue and retention opportunities, the decision of "best-next-action" is performed in real-time, using an organization's data, business rules and predictive analytics.
- Portrait Foundation enables you to automate fulfillment programs so you can execute on your "post-marketing" promise to customers. This specialized platform puts you in control of the follow-up processes so you can meet customer expectations in just a fraction of the time and effort.
As we are still in the process of integrating our Web sites, we invite you to learn more at www.portraitsoftware.com.